Consulting
- Product Portfolio Management
- Market Entry Strategies
The automotive industry is facing an unprecedented transformation process. The competitive environment is changing.
Well-established OEM have been reinventing their business models and keep realigning their portfolio.
Companies from non-automotive industries enter the automotive field. New competititors - predominantly from Asia - enter the European markets.
Do you require support for your strategic realignment or in market entry plans?
- Digitization
- New Sales Channels
Changing customer expectations are shaping the way products are promoted. New sales channels like agency model or online-sales gain importance. However, customers still appreciate the "touch and feel" - meaning dealerships might change but will not disappear in the near future.
New models of ownership, like leasing, subscription, car-sharing offer customers individual solutions for their needs or the phase in their life. Customer-centric and tailored offers are required.
Do you need an external view on your sales and marketing processes, your sales organization or your dealer network?
- New Mobility Concepts
New life concepts and new work models are heavily affecting our mobility needs and priorities.
An increasing number of customers is reviewing the vehicle ownership and/or vehicle use.
The offer of comprehensive mobility concepts and flexible solution for changing priorities will provide a competitive advantage.
Do you look for an external analysis of your business model, a review of your product/service portfolio?